We worked with SAP on two separate projects to create custom executive gifts that were given to some of their most important clients and partners.
The custom SAP F1 Race car was a designed to thank current clients and inform potential prospects about one of SAP's new software upgrade packages called HANA. We included a customized USB drive inside the box, with sticky drive interactive multimedia presentations about SAP and the HANA capabilities.
The other project we produced for SAP was used as a token of thanks for one of their largest clients, The McLaren Automotive Company. The 1:18 McLaren MP4 replica was made in Germany, flown to the US and then added to a handmade custom display box bearing both the SAP and McLaren brand marks.